Mobile Money

Dialing into new markets to position a powerful, game changing mobile banking application

Before the rise of mobile applications for everything under the sun, Monitise was blazing trails in the UK with powerful, fully-integrated mobile banking solutions. Their flagship product, Mobile Money, was giving bank customers unprecedented access to their accounts via almost any type of mobile device. But to grow across the pond to the North American market, they needed a local partner with a deep knowledge and sensitivity in the financial sector.

DaynerHall was the logical choice: our experience with leading financial technology providers – including Metavante, FIS and NYCE – provided Mobile Money with the right support and guidance to develop a strategy for engaging U.S. financial institutions. This included a wide variety of tactical sales tools and materials, but culminated in an online demo for the Mobile Money product. Robust and elegant, this automated application integrated both marketing messages and a functional product demonstration, giving the web visitor an easy-to-use, easy-to-navigate experience - and providing sales people a powerful tool for guiding prospects through the product.

 

Services Include

  • advertising (print/online)
  • animation
  • banners (static/animated)
  • campaign management
  • copywriting and editing
  • collateral design
  • interactive (demos)
  • application development
  • landing page design
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