Branding a new breed of VOC (Voice of the Customer) technology solutions with the power of digital
In the emerging field of “voice of the customer” and text analytics solutions, Vovici is changing the conversation – and changing the game. With a unique blend of technology and services, their thought-leading approach is trusted by leading brands to help analyze and synthesize data from across a variety of channels – including social media – and provide unparalleled insight into customer behavior.
As part of an aggressive and innovative marketing team, DaynerHall designed, built and launched a dynamic website that seamlessly integrated with backend applications, including Eloqua and Salesforce.com. As the digital program expanded, DaynerHall managed a series of monthly email and newsletter programs, and delivered a robust event microsite for their annual users’ convention. Additionally, DH developed eCollateral templates and documents, providing a consistent brand “shell” for their functional communications.
As Vovici gained a healthy buzz in the marketplace, they drew the attention of market-leading suitors – and were purchased by Verint in 2011.
- banners (static/animated)
- campaign management
- copywriting and editing
- collateral design
- e-mail campaigns
- landing page design
- website design